The Talbot County Department of Economic Development and Tourism is pleased to announce the recent appointment of Kristen Goller as the Tourism Manager. In this role, Goller will play a pivotal part in advancing the county’s tourism initiatives and fostering economic growth through strategic marketing and development efforts.
Talbot County Department of Economic Development and Tourism Director Cassandra Vanhooser expressed her enthusiasm about Goller’s appointment. “We are delighted to welcome Kristen to the Talbot County team,” she says. “Her extensive experience and proven track record make her a valuable asset to our efforts in promoting tourism and driving economic development. Kristen’s dedication to fostering partnerships at the local and state levels aligns perfectly with our vision for the future.”
With a career dedicated to the tourism and hospitality industry, Goller brings a wealth of experience to her new role. Before joining Talbot County, she served as the tourism manager for Wicomico County, Maryland, where she successfully led initiatives to market the county, boost visitation, and generate a positive economic impact. Kristen’s remarkable 16-year tenure with Wicomico County included her role as the director of marketing and public relations for the Wicomico County Department of Recreation, Parks & Tourism.
Goller is well-versed in collaboration, having worked closely with city, county, and regional elected leaders, advisory boards, economic development directors, hotel partners, and businesses within the tourism industry. At the state level, she forged strong partnerships with Maryland’s Department of Commerce, particularly with the Office of Tourism Development and with Maryland Sports.
In addition to her professional accomplishments, Goller holds a Master of Arts in History/Museum Studies from the University of North Carolina at Greensboro and a Bachelor of Arts in History and English, with a concentration in professional writing. A resident of Maryland’s Eastern Shore for 30 years, she looks forward to becoming an integral part of the Talbot County community.
“Talbot County is an incredibly vibrant area to both live and visit,” said Goller. “I look forward to working with Talbot County’s tourism partners to help promote all the great ways to experience Talbot County.”
Goller has also been actively involved in the tourism community, serving as a board member for the Maryland Tourism Council, President of the Beach to Bay Heritage Area, and holding various roles within the Maryland Association of Destination Marketing Organizations, including secretary, treasurer, and chairman.
The Talbot County Department of Economic Development and Tourism’s mission is to enhance and promote a business-friendly environment for current and prospective enterprises and to advocate for policies that support and strengthen the economic vitality of Talbot County. The department’s vision for Talbot County is built on the principles of strong communities, empowered businesses, and innovative solutions.
Business owners and managers are encouraged to receive the department’s Talbot Works newsletter and breaking business news by subscribing at www.talbotworks.org. The department can also be reached at 410-770-8058 or by visiting their office at 215 Bay Street, Easton, Md.